The Rebel Factory

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“Trigger Me” digital single.
Contact: World Wide Vibe worldwidevibe (at)

Download hi-res single cover image.
hi-res band photo #1 (please credit Joy Becker).
Download hi-res band photo #2 (please credit Lisa Jane Cordella).
Read the song lyrics.

“Give “Trigger Me” by the Rebel Factory a spin…slowly builds a menacing late 70s Lower East Side ambience. A slowburning, noisy guitar solo takes it to an incandescent peak…’
- New York Music Daily

“Very very good… a deep throated hard pushing daymare of a song full of threat and menace… this is a tough minded blues for grown ups. Well worth listening to.”
- Rock NYC

World Wide Vibes Records is pleased to announce the debut single from New York’s The Rebel Factory. “Trigger Me” is an epic song which captures through music the raw and often brutal reality of NYCs 1970s Lower East Side to perfection.

“Your bleedin’ mind / my end of time / cold steel trigger in my hand.
Your waking screams /my empty dreams/ silver dagger that commands.”

The Rebel Factory are Joe Nieves (vocals, guitar); Marc Jeffrey (lead guitar); Roger Stoltz (drums); Dave Croce (bass); and Phil Gammage (vocals, harmonica). “Trigger Me” was masterfully produced by drummer Roger Stoltz and co-written by Joe Nieves and his older brother Gus (now deceased). It’s one of those rare songs where for five minutes the lyrics and music work perfectly in tandem.

“Trigger Me” describes in expressionistic detail what it was like for the two brothers to grow up in the pre-gentrified Lower East Side neighborhood of Manhattan in the 1970s and 80s. “Loisada” as it was known, was not the trendy neighborhood of hipsters and Starbucks as it is now, but an urban jungle where the daily life of a young man was full of dangerous challenges. Joe sings with the true experience and conviction of someone who was there and lived to tell about it. His late brother Gus was one of the casualties of that era and its tough environment. A Vietnam veteran, he returned in the late 70s from his time in the military to find his old neighborhood had almost as much menace as the killing fields of Southeast Asia he had fought in. Loisada was a neighborhood of gang warfare, rampant narcotics, uncontrollable crime, and other dangers. Ultimately, those temptations and the pitfalls cost Gus the ultimate price — his life.

The song is both an ode and tribute to him and all of the others who did not survive the perils and temptations of New York’s gritty Lower East Side of the 1970s and 80s.

The Rebel Factory.

The Rebel Factory.

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